Bong Guerrero has been at the forefront of the fashion and events landscape in Dubai and the Middle East for more than 23 years.
 
He was heavily involved in the pioneering years of the fashion industry in the region, producing the first catwalk presentations of many of the established regional designers we know today. Alongside this, for the past fifteen years he has produced some of Dubai’s most iconic events for a range of top-tier corporate clients, and in 2009 established the live marketing agency brag. He has conceptualised and delivered some of the largest and most anticipated fashion productions in the Middle East.
 
Bong’s wealth of regional experience and love of both fashion and events culminated in April 2013 with the founding of Fashion Forward (FFWD). With solid support from his partners and formidable team, Bong launched FFWD as the region’s definitive fashion platform. The bi-annual event offers established and emerging designers from or based in the Middle East a unifying platform upon which to showcase their collections twice a year, complemented by a developmental programme of panels, presentations, and networking events.