BIOGRAPHY

The House of Fatam or HOF is a chic, eccentric, elegant fashion line introduced by three sisters Lamya, Shaima and Fatma Gargash. The concept is inspired by their individual styles and fashion flairs. Each of the three sisters come from different professional backgrounds: Lamya is an artist and a photographer, Shaima is an economic researcher, and Fatam is a unique fusion of fashion and psychology. Their debut collection is a celebration of beauty, vibrancy and color.

The name Fatam is Fatma’s nickname and the only name she goes by. She is the initial founder of the brand.

BRAND CONCEPT

Style cannot be defined with price. Style comes naturally and is a true derivative of one’s personality. Explore your individuality, love it and plant your fashion seed in the world and watch it grow and evolve with time.

GALLERY