Finding Design Inspiration

TIME: Sunday, 23 October 2016, 20:00
SPEAKER: Alexandre Peraldi, Design Director, Baume et Mercier
MODERATED BY: Rosemin Manju, Managing Director, RR&Co


Alexandre Peraldi
Design Director, Baume et Mercier


Alexandre Peraldi directs the Design Studio at Baume & Mercier where he manages the creative development of all new Baume & Mercier watches. 
The design process leading to the creation of Baume & Mercier watch collections aspires to produce a fusion between the contemporary vision of the Maison and the traditional rules of watch design, while at the same time respecting the principle of the "golden ratio,"  the Phi symbol which is the logo of the Maison.
All contemporary Baume & Mercier collections take their inspiration from a historic model selected from the museum of the Maison. Alexandre and his team in the Design Studio interpret and revisit the heritage with a spirit of modernity, make it possible to establish the personality of each new model while at the same time elegantly incorporating it into the ever-growing family of Baume & Mercier creations. Alexandre says in order to create he needs: "Tranquility and stress, rest and caffeine." 


Rosemin Manji
Managing Director, RR&Co


As Founder of RR & Co. Bespoke Luxury Management, the leading luxury goods consultancy firm in the Middle East, Rosemin Manji, 36, is known in the business as the “Luxury Multi-Tasker.”

In her varying roles of Consultant, Digital Influencer, Stylist and Brand Ambassador, Rosemin is trusted by the giants of the fashion world for her counsel and her ability to reach target demographics, including expatriate and regional high-net worth individuals with a penchant for luxury. 

As a consultant and as an Ambassador, Rosemin has welcomed leaders of the fashion world to the Middle East including: Silvia Fendi, Tom Ford, Christopher Bailey, Alice Temperley, Kara Ross, Roger Vivier (Bruno Frisoni and Ines de la Fressange), Tory Burch, Marchesa, Antonio Marras (Kenzo), Christian Louboutin,, Giuseppe Zanotti, Ralph & Russo, Bulgari, Piaget, Celine, Sothebys, Christies,, and Alber Elbaz of Lanvin, to name a few. In addition, she has worked very closely with Hermes, Ralph Lauren, Prada, Chloe, Miu Miu, Chanel, HP, Samsung and Bionda Castana on special projects.