TIME: Saturday, 25 March 2017 - 22:00
LOCATION: HALL 1
Amato started as a dream between two creative entrepreneurs, based on a few core values – cutting edge creativity, design as art-form, commitment to reflect community commitment, to revive rare embellishments ethically, using the principles of fair trade.
Launched in 2002 in the UAE, Amato (Beloved in Italian) is the brainchild of the much-awarded creative designer Furne One, who partnered with textile expert Rashid Ali, to build this avant garde label.
With an inherent passion for couture, Furne fearlessly shows out-of-the-box, unconventional yet outstandingly chic collections. Not a trend follower, he uses his fabric as a canvas for creating art that has the functionality of fashion.