Moderator: THE ARCHITECTURE OF FASHION
Sunday - 25 October, 2015
14:00 - Hai d3
Saadia Zaid, Creative Strategist and Senior Manager d3
Saadia is a creative and business strategist with over 15 years of experience in the fashion and design sector in UAE and the Middle East. She consults on projects that build cultural understanding and commercial collaboration between the Middle East and American creative industries. With experience across both design and retail operations, Saadia has a unique understanding of all aspects of the industry. She began as a menswear designer, co-founded one of Dubai’s earliest concept design boutiques, 50 Degrees C, and set up Shelter, the first co-working space for entrepreneurs in the region. She recently served as the programming director of Dubai’s largest fashion, art and music festival to date, Meet d3, which attracted more than 300,000 visitors. Saadia recently joined the team at Dubai Design District as a senior manager.